With the continuous changes in market demand and deepening technological innovation, the company has recently encountered new opportunities and challenges in a new field—the all-terrain vehicle and motorcycle market. The marketing team has actively responded to market changes, fully explored new markets, and achieved remarkable results.
Through the joint efforts of the marketing team, the company achieved a major breakthrough at the beginning of 2024. Hanna successfully won the bid for the generators and starters project of Huan Song Industrial's 1000CC dune buggy. This achievement not only demonstrates Hanna's technical strength and market competitiveness in the all-terrain vehicle sector but also lays a solid foundation for the company to further expand into new markets and advance into new fields.
As an all-terrain vehicle (ATV) with high passability and strong adaptability, it has gained widespread popularity in recent years in outdoor adventures, off-road sports, and other fields. The company has keenly captured this market trend, increased its research and development efforts, and strives to launch a series of high-performance, innovatively designed ATV generators and starter products.
The company will continue to uphold the philosophy of 'customer first, win-win cooperation,' enhance product quality and performance, and continuously meet the diverse needs of the market and customers. At the same time, the company will actively expand into international markets, bringing high-quality products and services to consumers in more countries and regions.
This successful bid marks an important milestone for Halla Company in new fields and new journeys, and it is strong proof of the company's step toward new markets and challenges. In the future, the marketing team will continue to maintain keen market insights and innovative spirit, continuously exploring new market areas, and injecting new momentum into the company's sustainable development.